Saudi Arabia's PIF Is Reportedly Weighing a Merger Between EA and Savvy Games Group — Here's What's Actually Confirmed

Barely a month after Saudi Arabia's Public Investment Fund finished its record-setting $55 billion takeover of Electronic Arts, a new report suggests PIF isn't done reshaping its gaming empire. According to Bloomberg, PIF executives are reportedly evaluating whether to fold EA into Savvy Games Group, the fund's dedicated games holding company, in a move that would merge one of the Western world's largest publishers with one of the most aggressive consolidators in mobile and esports.

Reuters picked up the same reporting, and multiple gaming outlets — including gHacks and Cheat Code Central — have since relayed it. But it's worth being precise about what's actually been said: this is, by every account so far, an internal option being studied, not a decided plan, and neither EA, Savvy, nor PIF has made any public announcement confirming it.

What's Reportedly Being Considered

Per Bloomberg's unnamed sources, the idea is to bring EA — now roughly 93% owned by PIF following the August 2026 close of its buyout — under the same operational umbrella as Savvy Games Group, the PIF subsidiary that already owns mobile publisher Scopely, esports organizer ESL FACEIT Group, and VSPO. The stated logic, according to the reporting, is coordination: PIF has spent the last several years buying gaming assets across console, PC, mobile, and esports, and a merger would theoretically let it manage them as one unified games business rather than a patchwork of separate holdings.

Analysts quoted across the secondary coverage frame it as consistent with Saudi Arabia's Vision 2030 diversification strategy, which has treated gaming as a priority sector for years. The thinking goes that EA would gain access to Savvy's reach in mobile and emerging markets, while Savvy — and by extension PIF — would get EA's AAA development pipeline (FC, Madden, Battlefield, The Sims) and its established relationships with Western retailers and platform holders. It's a plausible strategic rationale, but it's still analyst speculation sitting on top of an unconfirmed report, not a stated company position.

Why a Deal, If It Happens, Wouldn't Be Quick

Several outlets reporting on this note two practical obstacles. First, Savvy Games Group is reportedly still in the process of closing its own roughly $6 billion acquisition of Moonton, the developer behind Mobile Legends: Bang Bang — a deal whose closing status has itself been murky despite being announced back in March. Industry watchers reportedly expect PIF to let that transaction settle before attempting anything as structurally complex as merging it with EA.

Second, any EA-Savvy combination would likely need to clear antitrust review in multiple jurisdictions, the same type of regulatory gauntlet that delayed the original EA buyout for months before it finally closed in early August after the European Commission signed off in July. A merger of this scale, folding a public-markets-scale publisher into a state-backed holding company, would almost certainly draw similar scrutiny.

There's also a leadership wrinkle worth flagging: Savvy's chief executive, Brian Ward, is reportedly stepping down, with senior PIF executive Turqi Alnowaiser — who was directly involved in the EA acquisition — stepping in as interim head. Reporting suggests that transition could be relevant to how, or whether, a merger proceeds, though none of the coverage treats it as confirmation of intent either way.

What This Doesn't Mean — Yet

It's worth being equally clear about what the reporting does not say. No outlet covering this story has reported that EA's studios face closure, relocation, or layoffs tied to this specific merger talk — that's a different, separate thread from Microsoft's ongoing Xbox-side restructuring. Coverage explicitly notes that nothing in the Bloomberg reporting points to studios being broken up or sold off. At the same time, several outlets also note that EA staff reportedly remain uneasy about the broader consolidation happening around them, which is understandable given how much ownership turnover the studio has been through in just the past year.

The Gulf Angle

For UAE and wider Gulf audiences, this is also a regional business story, not just a gaming one. Gulf News covered PIF's EA acquisition closing in August as a landmark moment for Saudi Arabia's state-backed push into global entertainment and technology, alongside its sovereign wealth bets on AI and other sectors. A full EA-Savvy merger, if it ever materializes, would further cement the Gulf as a center of gravity in global game publishing — placing control over some of the industry's biggest franchises inside a single Riyadh-directed structure, with inevitable follow-on interest from regional esports and gaming investors watching how PIF structures its growing portfolio.

The Bottom Line

What's solid here: EA's $55 billion acquisition by the PIF-led consortium is fully closed and confirmed, dated to early August 2026. What's not solid: the idea of merging EA into Savvy Games Group is, at this stage, reported internal deliberation relayed by Bloomberg and amplified by secondary outlets, with no confirmation, timeline, or structure attached. Given that Savvy's own Moonton deal appears unfinished and any merger would face real regulatory hurdles, readers should treat this as an early-stage rumor worth watching rather than a done deal — TechFinder will follow up if PIF, EA, or Savvy make this official.